imagine.GO believes a good healthcare business model is comprised of a few consistent things, and can be clearly explained in a simple diagram. Your business model must take into account its relevance within the entire healthcare ecosystem, knowing that only some of it is in your control. Your products stem from a true understanding of your customer’s value drivers and are presented to them in a manner that speaks to their needs, attitudes, jobs-to-be-done, value position and behaviors.
imagine.GO can help you bring your idea, product, business unit or company to market. The Business Model Design portion of modelH is used for visualizing, assessing and changing the key elements of your business model so that it is clearly and completely understood. It is designed to illustrate the alignment of your business activities, so they produce maximum customer value while highlighting the trade-offs required to make the model work. Our approach is complex enough to evaluate the entire business model, but simple enough for all parts of the archetype to be understood in a single view. It is also fast enough to be implemented in a matter of days, not weeks.