imagine.GO helped design the value proposition for the healthcare startup Consumable Science as well as land its initial customers and venture capital investment.
Consumable Science (MyBodyScore) is the first portable universal health score for consumers. In a crowded marketplace for biometric data, this solution simplifies understanding of the metrics of health and gives individuals and populations the chance to take meaningful action based on their results. The software and service platform empowers sponsor organizations to develop Clinical Health Risk Assessments with a personalized, interactive user experience.
imagine.Go helped design the startup’s value proposition to be compelling to sponsor organizations (like health plans and wellness companies). In the short term, MyBodyScore creates the most value for the consumer, who in turn, engages in their health and provides value for their plan sponsor. In the intermediate term (12 months+), MyBodyScore creates value for the sponsor as they use the data derived from our solution to target areas of health improvement and eventually see lower utilization and higher productivity in the long term. imagine.GO also provide consulting & business development services to help the company gain traction with prospective customers and ultimately a successful venture capital investment.
“imagine.GO provided invaluable mentoring as a veteran entrepreneur. Kevin is a great sounding board with immense knowledge of the marketplace. ” – Teresa O’Keefe Co-Founder, CMO Consumable Science